How can you:

- easily measure site’s SEO?
- estimate your search engine optimization consultant?
- gauge success of in-house SEO employees?
- evaluate your SEO business?

I am about to share with you 2 expert secrets to track search engine optimization progress quickly.

For a Internet promoter, data is the single most strong tool. 3 reasons why:

1. Data defines you as an search engine optimization.
If you don’t work s lot with information, neither clients nor the industry will take you seriously.

2. Information says you how well you are performing.
I am all about customer feedback but 1st thing you got to do is root through your own information to find your search engine optimization strengths and weaknesses.

3. To a customer, data speaks louder than words.
How can a customer make sure you are actually getting work done? Data. Will a cheesy “How ya doin” phone call do? Nope. Your boss needs reports, daily, weekly, monthly… Share your information, and you are halfway there.

If you take information as seriously as I do, and if you mine lots of it, chances are you are already heavily utilizing SEO tools. If not, now is a good time to start and set up a powerful data mining and SEO reporting system for your company.

I am all for automation in my business because the amount of websites I promote today simply doesn’t leave me any other option but to automate.
Plus, with the new generation of breakthrough search engine optimization SEO Reporting tools out there, you can monitor your SEO progress quickly and easy, just like thousands of SEO marketers do across the globe.

Such software have killer email reporting systems built-in. I use them to set up an annual reporting schedule for each customer and for the entire year the software sends out updated and personalized optimization reports to my customers as a follow-up and directly to your inbox for a quick review.
Not only are SEO application reports convenient but they are also professionally styled and full of graphs so the design is one less headache I have to think about.

If you wonder what sorts of metrics are vital for SEO reporting, I’ve pinpointed three:

1. Keyword metrics:
- keyword rankings in targeted search engines
- historic rankings
- expected and current site visits by keyword
- keyword research metrics – competition, search volume etc.

2. Link building data
- Number and quality of client inbound links
- Number and quality of link building partners
- Number and quality of competitor inbound links

3. On site and on page search engine optimization metrics
- Landing page and page element optimization data
- Keyword density analysis for a keyword niche
- Site structure analisys data

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